Facts & Figures

of the British find it very or fairly important that holiday does not damage the environment.


of British consumers would like to benefit local communities
46 % of the German’s think “it is an added value to stay in an environmentally friendly accommodation”

The majority of German (74 %) travellers favour hotels who employ local staff and guarantee good wages and working conditions.

of the Dutch want information on ethical issues  in their travel information.


of global GHG emissions arise from deforestation – that’s more than the worlds entire transport sector.

In Tanzania 65% of GHG emissions arise from deforestation – That’s more than power generation, transport and industry.

“Electricity generation in Tanzania is one of the greenest in the world with Hydropower accounting for approximately 50%, emissions from the national grid are 0.060 KG / CO2 per KwH)”.

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